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"Digital and AI are transforming public services, and I'm excited to help government organisations shape and improve them. I enjoy the challenge of blending innovation with legacy systems and supporting clients through their digital evolution."

At a glance:

Joined Baringa in
2024

Works across
Government

Favourite place
I'm happiest outdoors - hiking, hill running, exploring 

In detail:

Ilze is an acomplished leader in citizen experience transformation, with over 16 years of expertise in the UK health and public sectors. She has played a pivotal role in designing and delivering large-scale digital initiatives, focusing on digital identity, complex programme delivery, and cross-government collaboration. Having worked with most of the UK’s largest government organisations, Ilze brings invaluable insights from both digital and operational teams, ensuring that best practices and lessons learned drive meaningful change.

A hands-on consulting practitioner, Ilze specialises in user-centred design and product management. She is passionate about helping clients cultivate a service-first mindset, foster cross-team collaboration, and embed a culture of service ownership. While the UK is already a global leader in digital government, Ilze believes there is still vast untapped potential to unlock.

With deep experience in large transformation programmes—spanning design to early life support—Ilze understands the intricacies of government technology. Yet, her curiosity and creativity enable her to introduce fresh ideas and challenge conventional thinking. After all, the most effective digital services are often the ones that feel seamless and invisible.

Beyond work, Ilze is an avid outdoor enthusiast. She spends her free time hill-running and hiking, and is currently on a mission to conquer all 214 Wainwrights in the Lake District.

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